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Public Relations Account Executive

Category: 
Public Relations
Location: 
Wakefield, RI
Contact Person: 
Human Resources
Contact Email: 
info@castercomm.com
Website Address: 
http://www.castercomm.com
Company: 
Caster Communications

Job Description

Caster is looking for full time PR professional with 2-4 years of impressive PR experience in agency setting and college degree in related field. Solid writing skills, media relationships, account management/implementation, and successful professional social network. You have managed portions of campaigns from start-up companies to established brands and are ready to do it on your own. You’ve built media relationships, understand bloggers and know what a social media influencer is.You are incredibly organized, assertive, driven, and an amazing human being. You put down your iPhone and make eye contact when talking to a person, and you use listening as a way to formulate ideas and opinion. You are inspirational, creative and excited by the future of PR. Salary to commensurate with experience plus flex hours, vacation, health and 401k package. Please email us your pitch letter, resume, 3 writing sample(s) and references.  Please no stop bys or phone calls.

 

Job Highlights:

  • Tactical implementation of initiatives for assigned client base.
  • Client management, consultation, meetings, reporting and organization. Quarterly reviews with client of success/failures, advising of time overages, general account feedback.
  • Writing – press releases, case studies, articles, blog entries, installer case studies, award entries, more.
  • Media Outreach
    • Facilitate new opportunities for press coverage on your group of clients in a wide range of media including national consumer print (magazines, newspapers), trade print, online, radio and television.
    • Product review management, troubleshooting, proofing and editing
  • Trade show attendance, rep/sales meetings, trainings, press conferences, press meetings, media trainings
  • Planning press tours, events, press trips, press meetings
  • Evaluation of specific account needs including: pitching, reviews, press releases, articles, events, and other opportunities. Define projects, draft strategy sheets, goals/expectations, and deadlines to better assist prioritization, assign and follow through for measurement of results.
  • Social Media/Community development and management of selected client programs
  • Reports: Review client editorial coverage and make sure you are reaching goals and managing expectations.
  • General Account Maintenance

 

For more information about careers at Caster Communications, Inc. becomea fan on Facebook (http://www.facebook.com/castercomm), follow us on Twitter (www.twitter.com/CasterComm) and connect with uson LinkedIn (http://www.linkedin.com/company/caster-communications).

 

 

Desired Skills & Experience

Education and Experience Requirements:

  • 2-4 years of experience in related field
  • Bachelors Degree in Marketing, Public Relations or related field

Desired Skills:

  • Solid writing
  • Well developed, verbal, written and presentation skills
  • Working knowledge of social media tools
  • Time Management
  • Detail Oriented
  • Knowledge of Cision, Burrelles, Meltwater a plus
  • Willingness to travel

Company Description

Caster Communications is a full service public relations and marketing firm specializing in consumer technologies and custom electronic products. Our services range from traditional media relations and event management to social media, influencer and Web 2.0 programs. 

Caster opened in 1998 with the goal of bringing integrity, responsibility and creativity to clients and their respective industries. While consumer technology has long been the core of Caster’s business, the agency has deep roots in vertical markets including audio/video, entertainment, custom home, luxury items, mobile devices, and energy management. With hands-on experience in all aspects of promoting how people consume, share, manage and enjoy content in today’s digital world, Caster partners with its clients to develop and execute strategic, results-oriented programs. Our success stems from our extensive knowledge base, our strong industry relationships, and our agency's philosophy, work ethic and results. From evangelizing brands to engaging communities, Caster embodies all that is exemplary in today’s PR firms. 

Caster Communications also provides small project-based regional PR programs, social media strategy and consulting services to local businesses and independent CEDIA installers with speakers available for conferences, trade shows and other events.