JigarjianAni's blog

5/27/11

It’s a competitive world, and digital and social mediums spread news like wildfire. Whether you’re a technology company, a foodie blogger, or PR agency, your news is at the finger tips of the world!

2/2/11
 
With one of the biggest games just four days away, Americans are going to be inundated with messages on Super Bowl Sunday. Companies will be paying nearly $3 million dollars for 30 second ads and 110 million people are expected to tune into the game.
 

Vice President Jane Carpenter has been a driving force on the Boston PR scene for 13 years. Now leading the consumer practice at PAN Communications, she provides strategic marketing and public relations counsel to a national client base that includes well-respected brands such as Travelers Insurance, HP Hood, Redplum.com and Tiffany & Co.

Believe it or not, Facebook announced it signed up its 500 millionth user on Wednesday. The company launched in 2004 and it took them almost 4 years to sign up 100 million users, so this is quite a milestone.

Venturing into web-TV integration, Google unveiled ‘Google TV’ yesterday, saying it will “change the future of television.” The platform allows users to search for content from their TV, web and DVR and is very similar to the way Google search works. Isn’t this nuts? It will also have voice recognition, so you can say “Modern Family” and voila, watch away. The home screen also allows you to organize content (such as shows you've recorded on your DVR). Devices will be on the market this fall (available at Best Buy), just in time for the holiday shopping season (pricing has not been announced as of yet). Google isn’t the first company to integrate web and tv content – other competitors include TiVo (TiVo Premiere), The Boxee Box and Roku.

What are your thoughts? Will you be changing the way you watch TV?