By Karen Reynolds, Treasurer, Publicity Club of New England
We Bostonians are a resilient bunch. The past few months have not been easy. Inside the 617 area code, we have endured high-profile murder cases, Stanley Cup near misses, basketball legends traded away and that’s all since the April 15, 2013 marathon atrocity.
By Jennifer Harrington and Jessica Peterson, Guest Bloggers
It is not an understatement to say that the world of social media has exploded over the last decade. Even more than just a way for individuals to share about themselves, the social media sphere has become the go-to avenue for brands and businesses to connect and communicate with their customers.