By Karen Reynolds, BusinessWire
Everyone loves a great success story, and John Ingoldsby, a Pub Club member and President of IIR Sports & Entertainment, Inc., shared an outstanding networking success story with me last night at our Crisis Communications event.Last spring, John had attended our Meet the Lifestyle Editors event and met Rebecca Knight, one of our panelists who has been a free-lancer for Financial Times. Networking and connections ensued.
Fast forward to this fall, where as we New Englanders know, the Patriots just played in London this past Sunday as the NFL owners seek to stretch their fandom across the globe.
John, a former sportswriter who covered the Pittsburgh Steelers, found the opportunity to craft an article for the UK-based Financial Times and his connection with Rebecca helped make it possible.
Read John's FT article: Game-plan to beat recession
Lesson learned? Social Media may connect us all in new ways but nothing beats a good old fashioned handshake and conversation.
Congratulations, John!
