It’s that time of year. Sleigh bells ring (or Salvation Army bells, at least), both halls and malls are decked, and you’re tearing your home apart looking for your ugly sweater because the invitations to various Christmas/Festivus/holiday parties are pouring in. While you may count on knowing most of the fellow guests at the parties[…]
As wonderful as technology is for helping PR pros disseminate information to audiences, sometimes you just need a real conversation with a – wait for it – human. Whether on the phone or in person, an actual conversation is usually far more productive than email. The Publicity Club is offering PR pros in Boston a[…]
As a professor and 20-year practitioner of public relations, I have observed (and taught) countless training sessions and lessons. These usually focus on the functions required to do the job each day – writing, media relations, research, crisis communications or social media strategy. Yes, these are essential foundation elements of our career and we can’t[…]
As a career advisor, it is not unheard of for me to review over 60 resumes in a given day. Strong college resumes have a few things in common: great schools, interesting projects and coursework, in-depth internships, and perhaps even some leadership experience demonstrated through student organizations. So how can a student stand out in[…]
However, one thing that hasn’t changed is how PR firms manage relationships, the life blood of a PR firm. Generally speaking, all relationships are managed in Excel spreadsheets, rather than in a CRM.
It’s that time of the year again here in Boston. The bed bugs that were nestled from their perches during Allston Christmas have all now re-settled into new homes for another year of sleepy affairs, the leaves are crisping to a burnt sienna just along the edges and the Pub Club of New England meets[…]
The Publicity Club of New England is pleased to announce Brianna Vieira as the winner of the 2015 William Cavanaugh Award. Ms. Vieira, a senior majoring in public relations at Boston University, is an active member of BU’s chapter of PRSSA and has held a several public relations and marketing internships at companies including Telsey[…]
I made a big change this past January: I left PR to become a patient advocate. I knew I was entering an entirely new world, one that would be vastly different from the comfort of tech PR where I spent the [nearly] past 10 years of my working life. But what I didn’t realize is[…]
By now we’ve all grown accustomed to the notion that business change is constant. Whether through sale, acquisition or launching of an entirely new initiative, businesses need to change to stay competitive. Like a great white shark, it’s swim or die. Yet in the course of constant change, as senior leadership and financial experts assess[…]
You’ve submitted your entries, and now the countdown to the 47th Annual Bell Ringer Awards Ceremony begins. Today we are excited to share that Emmy Award Winning Producer and Co-Host of NESN’s Dining Playbook, Jenny Johnson will host the “The Bells” on Thursday, June 11, 2015 at the House of Blues in Boston, MA from 6:00 p.m. to 10:00 p.m. “Jenny’s infectious personality is[…]
If you’re like me you’re still buzzing about the season finale of Fox’s monster new drama “Empire” and mourning that you’ll have to wait months for season two to start so you can get more nuggets of wisdom from the show’s ferocious lioness Cookie (Taraji P. Henson). Cookie is an expert at commanding a room and[…]
Analyst relations can be a key part of an integral public relations and marketing plan, but is often overlooked by PR professionals. Last week, the Publicity Club of New England held an event on best practices in analyst relations, hosted by Charlie Guyer of the Guyer Group. Below are the key insights and takeaways on[…]